Our tagline, ‘Activity Begins Here’ captures the spirit of our business. Everyday millions of sportsmen, hobbyists, school children and fitness enthusiasts enjoy the sport using products either manufactured or distributed by us.
As exclusive distributors and licensee for some of the world’s biggest sporting brands such as DSC, HEAD, GM, DONIC, TYR, RSL, SLINGER etc, we reach out to more than a thousand retailers in India making us the biggest sports distributor in the country.
At Delux Sports, we are obsessed with bringing the world’s best sports brands to India, a market that is set to explode given its rising middle class and young population.
We work with our partner brands to ensure that each brand is marketed according to its corporate values and brand guidelines ensuring it retains its global entity in the Indian market as well.
We only choose retailers who understand that customer satisfaction is the key to every purchase and that brand loyalty is often passed on from generation to another.
We believe that our partner brands and loyal retailers are the most valuable assets we have.
At the same time, we know that the business of sports is being continuously challenged and reshaped by technology that improves performance and endurance. So, we constantly seek partners that deliver innovation to our customers.
We are committed to our mission of being the "first and final destination for distribution of top-notch sports goods in India and to be the trusted name for sports and fitness growth in the country"